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Infographic PDF · 1 page

Business Planning Pyramid

EPI's five-level pyramid for building integrated business plans, from enterprise strategy up to marketing.

Published by Exit Planning Institute

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What's inside

Planning starts with the customer at the top, flows down through fulfillment and resources, then back up to test what's viable.

  • Five planning levels, from Business Enterprise Strategy at the base to the Marketing Plan
  • A planning flow that starts with the customer at the top, runs down, then back up
  • Notes on themed implementation and a matrix planning document by sales channel